Storytelling: Communicate with Power and transform your business

Webinar
Thursday, 16 July 2020
3:30 pm – 4:30 pm (UK time)
    • Jeff Heasman, Insurance Upskill

People very easily forget data and facts, especially in a world where we are flooded with data and facts. However, people never forget a good story! Recognising and using the power of storytelling will transform the way you communicate, ensure you win new business and it will set you apart. Forget long (and often boring) case studies. Forget one-liner testimonials.

Captivate your audience and wow your clients by crafting stories, delivering them in an engaging way and just watch your business come to life and thrive.

Learning Objectives

By the end of the session, participants will be
able to:


understand the power of storytelling in modern
business strategy.


identify the key elements of good storytelling.


implement the skills learned to craft and deliver a
story that has power and impact for your business.

Venue
  • Webinar

CII Accredited

This demonstrates the quality of an event and that it meets CII member CPD scheme requirements.

1 hour's CPD can be claimed for this event if relevant to your learning and development needs.

It is recommended that you keep any evidence of the CPD activity you have completed and upload copies to the recording tool as the CII may ask to see this if your record is selected for review. Details of the scheme can be viewed online at www.cii.co.uk/cpd.