PFS Workshop: Coaching Skills & Building an Eternal Business

Hylands House, Chelmsford
Thursday, 06 December 2018
9:00 am – 12:30 pm
    • Chris Budd, Ovation Finance


9:00 Registration

9.30–10.30 Session One – Chris Budd

10:30 to 10:45 Tea and Coffee Break

10:45 to 11:00 Succession Planning in a Local Firm – Adrian Quick

11-12 Session Two – Chris Budd

12:00 Lunch

12:30 End

Session 1: How Coaching Skills Transforms The Quality Of Financial Planning

This session will give an insight into using powerful interpersonal skills and techniques used by business coaches. Help your clients improve their understanding of their objectives and motivations, making the financial plans you put in place for them even more powerful. Connect with clients on a deeper rational and emotional level and build strong rapport and trusted relationships, enhancing their financial wellbeing.

Learning outcomes:

  • The benefits of using coaching techniques – for the client and for the advisor practice
  • Purposeful listening and observation techniques for improved understanding of clients’ needs and motivation
  • High quality questioning to help increase the clients’ self-awareness and facilitate decision making
  • How to uncover clients’ deeper motivations to help them see more possibilities

Session 2: Building An Eternal Businesses Using Employee Ownership

As advisers look to retirement and the future of their own businesses, a new and innovative option is becoming increasingly popular – would you consider selling your firm to a trust for the benefit of your employees?

In this session you will hear how Chris worked for seven years to make himself the least important person in his business. Chris will share how the owner gets a way out; employees get a way in; and clients continue being serviced by a company whose focus is long term sustainable profit.

Learning outcomes:

  • Business planning for long term success
  • An introduction to Employee Ownership Trust
  • The tax and legal position of the EOT
  • How to build a business that can remain as your legacy

Speaker Biography:

Chris set up his fee based financial planning practice in 1998. Twenty years later he sold a majority stake in Ovation Finance Ltd to an Employee Ownership Trust.

During that period, Chris achieved his Diploma in Business Coaching. He then developed the proposition of Ovation to one that involved coaching clients first, then providing financial planning, then applying the technical knowledge. He has spoken extensively on this subject at many conferences in the UK and abroad.

As well as two novels, Chris wrote The Financial Wellbeing Book. This book, and the ongoing Financial Wellbeing Podcast, explores how to use financial planning to make us happier, not just wealthier.

His next book, The Eternal Business, provides a pathway for businesses to transition to employee ownership.

  • Hylands House
  • London Road
  • Chelmsford
  • CM2 8WQ
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CII Accredited

This demonstrates the quality of an event and that it meets CII member CPD scheme requirements.

3 hours' CPD can be claimed for this event if relevant to your learning and development needs.

It is recommended that you keep any evidence of the CPD activity you have completed and upload copies to the recording tool as the CII may ask to see this if your record is selected for review. Details of the scheme can be viewed online at