Webinar: Social Media – Everything you need to know to support your business online

Online
Tuesday, 08 December 2020
2:00 pm – 3:30 pm (UK time)
    • Carole Fossey

We don’t always have the time or knowledge (or both) to implement an effective social media strategy for our business. Join this interactive session as we delve into social media strategies and marketing tips. Carole will explore some of the biggest platforms we can make more use of and is available to answer your questions to find out how this can benefit you and your business.

Learning objectives:
By the end of the session, attendees will identify:
- Strategy and Ideal Clients. If you know what you do, who you do it for and what you are trying to achieve with your marketing, then everything else makes more sense.
- Facebook: it is the biggest channel at 3 billion + users - understanding what works on Facebook covering Pages and Groups
- LinkedIn: How to find your clients and how to communicate with them. When you need a LinkedIn page and when you can just use a profile. How to be a ‘thought leader’.

Speaker Biography
Carole Fossey, aka The Social Media Mentor is a best-selling award-winning author, international public speaker, small business coach and Entrepreneur.
She is founder of strategysocialmedia.co.uk, Socially Sorted, carolefossey.com and Leading Women in Business and is co-founder of Passport 2 Success and The Get Sh** Done Retreats
Carole has worked with some of the largest businesses in the UK such as ITT, BT, Marks & Spencer, Barclaycard, The S3Group, Santander Bank and many others. However, Carole’s passion is helping owner managed businesses to grow to become a thriving business rather than a self-employed job.

Joining instructions will be provided via your booking confirmation. If you are unable to attend, please cancel at your earliest convenience to allow someone else to book.

CII Accredited

This demonstrates the quality of an event and that it meets CII member CPD scheme requirements.

1 1/2 hours' CPD can be claimed for this event if relevant to your learning and development needs.

It is recommended that you keep any evidence of the CPD activity you have completed and upload copies to the recording tool as the CII may ask to see this if your record is selected for review. Details of the scheme can be viewed online at www.cii.co.uk/cpd.