Communicating With Customers in Difficult and Uncertain Times

Thursday, 23 July 2020
1:00 pm – 2:00 pm (UK time)
    • Jeff Heasman Jeff Heasman MABP, PGCert CELTA, LL.B (Hons), LL.M, Trainer & Consultant

About the Session

The spread of COVID-19 has created difficult and uncertain times for customers and the insurance industry. Customer anxiety is heightened.

The industry is under pressure. There are conflicting news and stories about what insurance will or will not cover. Never has communication to customers been more important. Communicating in such difficult and uncertain times requires skill in what to say. Skill in how to deliver the message. This session will provide a strategy on how to communicate with customers in the current climate in a way that will reduce anxiety, provide clarity and keep the customers onboard.

Learning Objectives

By the End of this session, participants will be able to:

  • understand how to communicate with customers at times of difficulty and uncertainty.
  • identify the language and communication methods most suitable for the customers.
  • implement a strategy to communicate in a way that provides clarity and reassurance to customers and keeps them onboard.

This will be held remotely via Zoom. Details on how to join will be sent upon booking.

If you have any questions regarding this or any other event please contact our secretary on secretarynii@gmail.com

CII Accredited

This demonstrates the quality of an event and that it meets CII member CPD scheme requirements.

1 hour's CPD can be claimed for this event if relevant to your learning and development needs.

It is recommended that you keep any evidence of the CPD activity you have completed and upload copies to the recording tool as the CII may ask to see this if your record is selected for review. Details of the scheme can be viewed online at www.cii.co.uk/cpd.