Breakfast seminar: 5 Ways to Improve The Way You Use & Ask Questions Throughout The Customer Journey

Bristol Harbour Hotel
Wednesday, 05 April 2023
7:30 am – 8:30 am (UK time)
    • Jeff Heasman, Insurance Upskill

From determining demands and needs, to assessing potential customer vulnerability, and from showing empathy, through to effective negotiation skills, the way we use and ask questions is critical.

This masterclass will show you how to create and implement a strategy for better questioning techniques throughout the customer journey.

By the end of this this session, participants will be able to:

➢ identify the importance of questioning throughout the customer journey.

➢ understand the impact that certain questions have on the responses you are likely to receive.

➢ implement a strategy to improve the way you use and ask questions.

  • Bristol Harbour Hotel
  • 49-55 Corn Street
  • Bristol
  • BS1 1HT

CII Accredited

This demonstrates the quality of an event and that it meets CII member CPD scheme requirements.

1 hour's CPD can be claimed for this event if relevant to your learning and development needs.

It is recommended that you keep any evidence of the CPD activity you have completed and upload copies to the recording tool as the CII may ask to see this if your record is selected for review. Details of the scheme can be viewed online at