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Webinar: How to demonstrate and develop credibility

Wednesday 18 February 2026, 12:00 pm - 1:00 pm
Online
Susan Heaton-Wright, International Speaker, SuperStar Communicator
CPD

There are situations in business where we need to demonstrate your credibility or personal impact.  This gives clients, prospects, stakeholders, colleagues and senior staff more confidence in your abilities.  In this session learn key characteristics of credibility and how to use it in an authentic way in business conversations.  Also build your awareness of how your presence and confidence plays a role in credibility, even when you are not speaking.

Learning objectives:
- Understand what credibility is and how to demonstrate it
- Become aware of how you respond to questions and requests from others
- Discover how positive body language can increase your credibility
- Use of voice and increasing your credibility
- Creating a first impression that is credible and positive
- Improving your communication skills so you can show credibility in different business settings
- Creating your Credibility statement to introduce yourself

 

Speaker

Susan Heaton-Wright, International Speaker, SuperStar Communicator

 

Susan is a multi-award winning businesswoman; International Keynote Speaker, former Prize Winning Opera singer, author, podcaster and the founder of SuperStar Communicator empowering emerging leaders to communicate with impact, confidence, clarity and credibility in all business conversations and to be noticed for career success. These include delivering speeches, presenting ideas and opinions, pitching for investment, public speaking and being effective in meetings. She is passionate about everyone presenting the best version of themselves; being authentic and being able to speak and communicate with their personality.

 

Her company works with many pharmaceutical, financial services, International Professional Associations, Professional Services and multi-national companies and she has worked with attendees from more than 140 countries worldwide. Susan has delivered Keynote Speeches throughout the United Kingdom; in Italy, France, Belgium, The Netherlands, Eire, UAE and Lithuania as well as virtual and hybrid delivery. Susan is a launch leader for EMEA leadership programmes for HBA. In 2020 she was named as a top 100 Influential Female Entrepreneurs in UK.

Venue

Online event
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CPD hours

CII Accredited

This demonstrates the quality of an event and that it meets CII member CPD scheme requirements. 1 hour CPD can be claimed for this event if relevant to your learning and development needs.
It is recommended that you keep any evidence of the CPD activity you have completed and upload copies to the recording tool as the CII may ask to see this if your record is selected for review. Details of the scheme can be viewed online at www.cii.co.uk/learning/cpd/.
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