Webinar: The role of ESG in bridging the trust gap

The role of ESG in bridging the trust gap and bringing the industry closer to the customer. 

In an industry where customer trust is both vital and fragile, ESG principles offer a powerful framework to rebuild and strengthen relationships.  This webinar explores how ESG can go beyond regulatory checkboxes to become a strategic lever for connection, credibility and customer-centric innovation.  Whatever role you are in, this session will provide you with the tools and perspective to turn ESG from a compliance requirement into a customer loyalty driver.

Learning outcomes:

• identify key ways in which ESG principles can be leveraged to bridge the trust gap
• understand how integrating ESG factors into operations can strengthen customer relationships and align the industry more closely with evolving societal expectations
• implement a strategy to embed ESG principles into customer engagement and communication practices, with the goal of building trust and long-term loyalty

Speaker

Jeff Heasman, International Trainer at Insurance Upskill

Jeff Heasman is a leading international trainer and is recognised throughout the world for his work around soft skills within the insurance and financial services industries. Jeff holds both a bachelors and masters degree in laws and after many years of experience working within the legal and insurance industries as a litigation executive and senior liability adjuster, Jeff subsequently qualified as a language instructor and is a certified practitioner member of the Academy of Modern Applied Psychology.

Jeff has been Dean of the Faculty of Law at Cavendish University Zambia (CUZ) in Africa, where he was also a lecturer in the law of torts.  He has also been a tutor in law and language at Swansea University. He has delivered courses in Business English to MBA students and company directors at ESIC University in Pamplona, Spain. He still provides personal tuition in communication skills to executives in banks and financial services across the world but especially in Turkey and Spain.
Jeff has delivered many public lectures on subjects such as the law of torts and plain language and has provided training in insurance law and practice to some of the world's largest and most prestigious organisations, as well as regularly providing seminars for the Chartered Insurance Institute (CII) and Chartered Institute for Securities and Investments (CISI). Jeff is often asked to write blogs and articles for different organisations on law, skills and communication, including for the global industry newspaper, The Lawyer. He has taken part in media debates on the insurance industry in the UK and has also appeared on national television and radio in various countries, primarily talking about professional communication skills. He maintains close links to the insurance industry by providing plain language editing services to help companies ensure their documents are readable and accessible for customers.