Effective Insurance Sales Conversations Part 5 of 6 - Overcoming Objections
Customer objections are a natural part of the sales process and, when handled effectively, can create opportunities to strengthen trust and move conversations forward. In the fifth session of our Effective Insurance Sales Conversations webinar series, we'll explore why objections occur, what they often reveal about customer concerns, and how to respond with confidence and professionalism.
This session will focus on real-life scenarios, including a discussion around the most common objections you encounter in your role. Together, we'll explore practical approaches to addressing concerns, asking the right questions, and maintaining positive customer relationships throughout the conversation.
Learning Objectives
- Understand the common reasons why customers raise objections during the sales process.
- Develop strategies to respond to objections positively and confidently using appropriate questioning and communication techniques.
- Build confidence in handling common customer objections while maintaining strong customer relationships.
Please note: This event is a regional collaboration between the local institutes in the area. Your booking details will be shared with the Insurance Institute of Hull, which is acting as the host institute for this event.
CII Accredited