Generative AI Tools

CPD event presented by Jeff Heasman.

Generative AI Tools: how it is shaping the way advice is given and consumer responses

About the webinar
How generative AI is being used, and can potentially be used, by insurance and financial services companies, provides many opportunities but it also poses many risks. Customers are also increasingly using generative AI tools themselves to challenge insurance and financial services companies.
In this webinar, we will explore exactly what generative AI is and isn´t, how it is being used now, how it may be used in the future, and the potential benefits and pitfalls for companies and customers.

Learning Outcomes

By the end of the session, participants will be able to:
➢ identify the meaning of generative AI tools.
➢ recognise how generative AI is being used by companies and customers.
➢ implement a strategy to handle the advantages and disadvantages of generative AI tools being used by companies and customers.